agri-food

The President of the Regulatory Council of Priorat wine appellation, located in south-western Catalonia, is anticipating an excellent grape harvest this summer as there have been no major setbacks that have affected the evolution of the vineyards. The hot and dry weather during August has led to a process of maturation that is very favourable in terms of colour and there is a good balance between alcohol and acidity. The President of the Regulatory Council of the word-famous wine region, Toni Alcover, expects there to be a high quality harvest with a quantity in excess of 5.5 million kilograms of grapes.

The exports of this sparkling wine very similar to Champagne reached 161 million bottles sold, representing an historical record. 41 million bottles went to non-European markets, such as China and Brazil. In Japan, the consumption of cava increased by 32%; in China, by 21%; and in the UK, by 12%. However, there is a continued loss in the Spanish market, with a drop in sales of 6.28% because of the crisis and the boycott of Catalan products. The 2012 bad domestic results followed a 8.7% drop in Spain in 2011. According to the Chairman of the Cava Regulatory Board, the global 2012 figures represent an excellent result considering the economic crisis and constitute results, he added, that unfortunately “many sectors would like to have.”

The Catalan brand sold 812 kilograms of caviar in 2012, all being produced in the Vall d’Aran County, in the north-western corner of Catalonia, in the middle of the Pyrenees. The sales increase is due to the growth in the international sales of its product. The 2012 main market has been Russia but now they are trying to introduce its caviar to Sweden and Taiwan. Therefore, they will be present in 10 countries in Europe and Asia. Besides caviar, the company also sold 7.5 tons of sturgeon meat which represents a 7% rise over the previous year.

150 million bottles of Catalan Cava were exported last year. It is a historic record for Cava producers with Germany and the United Kingdom being the main importers. The Catalan sparkling wine has the perception of being inexpensive in these countries, which has worked to the Cava producers’ advantage at a time of economic crisis as demand for alternatives increases. Wine connoisseurs put high quality Cava on the same level as Champagne, yet many consumers still associate the Catalan drink with a cheap product. High quality Cava is starting to be discovered and has strong potential to grow in these markets.

The creators of Garnatxa Beer, a unique beer made using of Grenache grapes in the Priorat wine region, are seeking to expand their range of products. They are experimenting with other grape varieties to develop new flavours of beer. The Priorat Beer Company’s aims to link its products with artistic and musical activities and maintain connected with their clients who want an “artisan beer”.

The Damm Group, manufacturer of the popular Catalan beer brand Estrella, had a turnover of 421 million in the first six months of 2012, a 8.5% increase in relation to the same period last year. The company is not making any predictions for the second half of the year due to the uncertainty over the VAT increase but has stated that sales over the past weeks have “evolved satisfactorily”.

From October 15th to 17th, Barcelona will host Seafood, the largest show in southern Europe in the field of marketing fishing products. In its first edition, the show will feature nearly 300 exhibitors, 40% of them international, as well as many representatives of exhibiting companies and processors of seafood.

On its 75th anniversary, the company has demonstrated the keys to its success: innovation and the study of the healthy properties of food. The President of the Catalan Government has said that Gallina Blanca is an example of solid-working practices which fight speculation and help to improve the economic situation.

Caviar made in the Catalan Pyrenees, in the Val d’Aran County, is now reaching 11 countries. From this year, the Catalan caviar brand Nacarii is sold in Russia. The business started in 1999, in the Pyrenees mountains, near the French border.

The 2012 Alimentaria Exhibition welcomed 40,000 international visitors, which represents 29% of the 142,000 attendees. It represents an 11% increase compared to the last such event in Barcelona in 2010.

The harvest of the millenarian olive oil dropped to one fifth compared to the previous season due to drought. This olive oil coming from 1,000 years old trees is a delicatessen from the Ebre Delta, in Southern Catalonia. Locals are pushing for UNESCO to declare the 4,500 trees a World Heritage.

As Christmas approaches, so does the presence of the traditional nougat sweet, found in almost every Catalan home during the festive season. Torró, first introduced in the Iberian Peninsula through Catalonia, has been part of the Christmas tradition since the Middle Ages. Nowadays, artisans of nougat in Catalonia still respect the original recipe. Nougat from the town of Agramunt, in western Catalonia, is an example of a product, which expects an increase in sales this year.

The former mayor of Llívia, Josep Pous, has left politics and dedicated himself to artisan beer with his microbrewery. Lybica is the first artisan beer produced in the Cerdanya county, in the Pyrenees. It joins the boom of artisan beers in Catalonia.

The project ‘Cultures Trobades’ has already avoided the extinction of 300 varieties of seeds, 50 ancient vineyards and the last living specimens of the Catalan goats. The initiative aims to preserve traditional Catalan agriculture, "the country's cultural heritage."

The company, that processes 1.2 million hams, is the first Catalan meat factory authorized to sell in the United States. As from next year, Pernils Llémena will start exporting to California and New York.