alimentaria

With the Hostelco industry trade show, the major show devoted to the food sector expects 150,000 visitors  

From the 25th to the 28th of April, Barcelona Gran Via will host a new edition of Alimentaria, one of the most important trade fairs in the world focusing on food and drinks and the second most important in the Catalan capital after the Mobile World Congress. Amongst the newest trends to be featured in 2016 are superfoods, local food and organics. The event is also celebrating its 40^th anniversary with several novelties, the most prominent of which is the Multiple Foods trade fair, a more diverse exhibition which will bring together different companies. Additionally added are beverage and frozen food manufacturers in Restaurama, Vinorum Think, and Halal Concept. The exhibition has a projected economic impact of 170 million euros for Barcelona, already manifesting in the high hotel reservations. 

More than 300 innovations from the agri-food industry are presented between the 31^st of March and the 3^rd of April in Alimentaria, one of the main trade fairs for this sector in Europe. The 20^th edition of this event, which takes place in the Catalan capital every two years, focuses on innovation and internationalisation. In fact, 40,000 visitors, 30% of the total 140,000 visitors, are foreigners. In addition, as explained by the Director General of Alimentaria, Antoni Valls, this year the organisers have managed to assemble 600 of the world's main international buyers, which is double the number at the previous fair in 2012. These top buyers have already arrived for 8,000 pre-scheduled business meetings with the 3,800 exhibiting companies at the fair, which occupies 94,500 square metres of Fira de Barcelona's Gran Via venue.

Fira de Barcelona - the Catalan capital trade fair organisation - expects to end 2013 with revenues of €117.2 million, meaning 10.9 % more than targeted, 1.7 % more than last year and 2.2 % more than in 2011. The institution’s management stressed that such good results came from the “ability to attract major international events”, such as the Mobile World Congress or the EVS27, dedicated to the electric vehicle. The foreign sector already contributes to 50% of the Fira de Barcelona revenues. Indeed, the institution, apart from welcoming professionals from all around the world, has also created other trade fairs in foreign countries and next year it will open new fairs in Qatar or Japan.

The most important Fish and Seafood Fair in Europe and Maghreb is taking place in Barcelona for the second time, although Brussels continues to be the fair’s main base. This year’s edition will be attended by 146 companies with the exhibition space increasing by 24%. The Director of the company organising the event, Diversity Business, stated she was “very proud of their commitment to Barcelona and was hoping they would share a very long future together”. By choosing Barcelona, a hub on the Mediterranean, the organisers are confident they can find new business opportunities, especially with the emerging countries. Even though seafood consumption has decreased in Spain, the country remains a leader in the European and world market.

Barcelona’s trade fair complex will end 2012 with a €116 million turnover, an improvement compared to 2011 and even more so compared to 2010. With international leading shows such as the Mobile World Congress, Alimentaria and the Smart City Expo, Fira de Barcelona competes at an international level with the world’s main trade fairs. In a press release, Fira de Barcelona reaffirms its “leadership in Spain in the area of industrial trade shows”.

The 2012 Alimentaria Exhibition welcomed 40,000 international visitors, which represents 29% of the 142,000 attendees. It represents an 11% increase compared to the last such event in Barcelona in 2010.

Alimentaria 2012 is one of the most important trade fairs in the world focusing on food and drinks. It is organised in the Catalan capital every two years. The next edition will be held between March 26th and March 29th, reducing its length from 5 to 4 days. However, the trade fair maintains the exhibition space and the number of exhibitors and participants.