shops

Construction of the Viladecans The Style Outlets, the Neinver-managed outlet in Greater Barcelona, will begin in May. The official opening is planned for late 2016. The project represents an investment of €80 million on a 75,000 m² plot located in Viladecans, near Barcelona El Prat Airport. It will house 130 stores and it is expected to generate a total of 1,000 direct and indirect jobs. The first phase of construction will entail the opening of 100 stores on an area of 19,800 m². The second phase will begin in "two or three years when more than 90% of the first 100 stores are rented", said Eduardo Ceballos, Neinver's Country Manager for Spain. Once completed, the outlet will have 26,500 m² of shopping space.

On Thursday, Barcelona's City Council announced the inclusion of 228 historical and iconic commercial establishments in the new catalogue for protection of the city's urban heritage. However, 161 of the 389 shops initially identified were left out. The aim is to prevent the shops from disappearing due to the pressure of the rental market and therefore being transformed into a multinational franchise. The new catalogue, which will have 3 levels of protection, is part of a special plan for the protection and promotion of urban quality, due to be approved before the end of 2015 (because of May's municipal elections). The plan also identifies a series of areas where limited interventions will be allowed in order to preserve the quality of the urban environment. Among them are Ciutat Vella, Eixample's central area, Sagrada Família and the historical centres of Gràcia, Sant Andreu, Poblenou and Poble-sec.

The Catalan Parliament delivered a petition to the Constitutional Court in order to defend the Catalan law on opening hours for shops, which is more restrictive than the Spanish one. Catalonia is trying to preserve its small urban shops model, where most of the shops are run by families. The Spanish Government passed a reform in 2012 forcing Catalonia to allow longer opening hours. In 2013, the Catalan Executive promoted a new bill to invalidate the Spanish one. The new law was approved with 80% support in the Catalan Parliament in January 2014, but the Spanish Government appealed against it a few months later, and the Constitutional Court suspended the Catalan text in late 2014. 

For the first time in 7 years, in 2014 Catalan shops increased their overall sales figures compared to the previous year, growing by 1.4%. Furthermore, the figures are even more positive looking at the sales in December, which grew by 7.4% compared to the same month in 2013, according to data released on Thursday by the Spanish Statistics Institute (INE). The Catalan figures are better than the Spanish average, both for 2014’s overall figures and for those from December. In Spain as a whole, retail increased by 0.9% last year and by 5.4% in December. The worst year for Catalonia’s retail sector was 2011, when sales dropped by 6.2% in annual terms. Other years, they stagnated, such as in 2010. 

The European Commission has warned Spain that 6 Autonomous Communities, including Catalonia, should cancel their tax on large-sized shopping centres because it may represent indirect State aid benefiting smaller shops and therefore damaging free competition. The Catalan Minister for Business and Employment, Felip Puig, announced legal actions to defend this tax, which was validated by the Constitutional Court. Catalonia’s shopping model has a great presence of small and local shops, mostly run by families with a small number of employees. In order to protect this model and make it compatible with new shopping malls and large-sized international shops, in 2000 the Catalan Parliament created a tax on shops larger than 2,500 square metres. Currently, it is set at €17 per year per square metre. The revenue collected is devoted to actions promoting local retail.

An agreement between the Centre-Right pro-Catalan State Coalition (CiU) – which runs Barcelona's municipal government in minority – and the People's Party (PP) will allow shops located in tourist areas of the Catalan capital to be open on Sundays during the summer season, from 10am to 6pm. Shops in Catalonia are normally closed on Sundays, with few exceptions for the Christmas or sales seasons. However, shops in small tourist towns are allowed greater flexibility during holidays and can open on Sundays. The case of Barcelona is quite unusual, since it is the largest tourist destination in Catalonia but it is also a big city with a dense network of small and neighbourhood shops. These small shops could be damaged if they have to open longer hours (with the increase of financial and personal costs associated) in order to compete with multinationals.

For the first time since the beginning of the crisis, sales have already shown a “slight recovery” during Christmas, highlighted the President of Catalonia’s Confederation of Commerce (CCC), Miguel Ángel Fraile, who is “very optimistic” about the upcoming winter sales. Indeed, during the months of November and December, retail consumption have registered an increase of 2% and 3% compared to the previous year. It is expected that Catalans will spend a total of about €800 million during the winter sales, between 3% and 5% more than last year. These estimates by CCC also indicate that, on average, each citizen will spend €90 for the purchase of clothing items.

From January 27th to February 5th, those who live in the Catalan capital will enjoy discounts on cultural products, markets, restaurants and hotels throughout the city. The initiative aims at energising the economy at the end of January and stimulating Barcelona citizens to discover their own city.

CaixaBank and Visa Europe will begin installing the system enabling “contactless payments” to be made throughout Barcelona. The system consists of paying for goods valued at less than €20 by passing a special credit card in front of a sensor, with no need of actually introducing the card anywhere or typing any code. The system will become fully operational to coincide with the Mobile World Congress, which starts on February 27th. Barcelona will be the first city in Europe where the contactless payment method can be used, ahead of London, which aims to have it ready for the Olympics this summer.