Catalans celebrate Sant Jordi Day by exchanging roses and books with their loved ones
On the 23rd of April, Catalans celebrate the day of their patron saint, Jordi (Saint George). The day is Catalonia's equivalent to Valentine's Day in the Anglo-Saxon world but it is also a day that pays homage to worldwide literature and reading. Men and women offer books and roses to those they love: relatives, friends, work colleagues and particularly to lovers and partners. Every year introduces twists to the tradition with 2015 presenting the 'TecnoRose' amongst other innovative designs. In addition, many authors spend the day touring around to give readers signed copies of their books. The amount of books sold this year is expected to follow the success and exceed the sales of 2014. 'El món blau. Estima el teu caos' by Albert Espinosa and 'La templanza' by Maria Dueñas are predicted to be among the bestsellers.