Catalan start-up aiming to become the Spotify of the art world
Catalan start-up WindowSight has created a new platform that allows users to stream visual art and imagery to their television.
The catalogue already has more than 5,000 pieces to browse from around 200 artists and aspires to be a platform for art similar to what Spotify offers to the music industry.
The application, developed by a Catalan family, is available for Android and Apple devices and has gathered more than 3,500 users in the first months of the testing phase.
“Users can browse content from many artists from different fields, like photography, painting, demonstration,” WindowSight co-founder Pol Rosset explained to Catalan News.
“Those artists upload their content on the platform and then the users can select which images or which material they want to display at their home.”
Artists who feature on the platform receive 50% of the membership fee from users who stream their works, providing a valuable source of income.
“We want to be an alternative [to museums and galleries] the same way that has been done with music,” Rosset says. “Anyone can go to a concert but you can also listen to music at home, like with Spotify.”