dress up

Mireia Vidal, Catalan dressmaker to Spanish Queen, tells of her meteoric rise

The wedding fashion industry has reached a benchmark at a global scale. In terms of exports, Spain is only behind China, making 755,000 wedding dresses and earning 507 million euros per year. The bridal business has a total turnover of nearly 13% of the whole Spanish textile sector and the most important part of this comes from Catalonia, which concentrates more than 40% of production. One of the reasons for this is that Catalonia is the home of huge firms such as Pronovias or Rosa Clará, as well as the already established Jesús Peiró or YolanCris brands.

Just 35 kilometres southwest of Barcelona, Sitges draws in tourists every year for its nightlife, beaches, and also for its Carnival celebrations. Starting a week before Ash Wednesday, the city’s streets fill with tourists from all over as well as many commuting in from Barcelona by bus or train. This year, festivities began on the 30^th of January and lasted well into Ash Wednesday on the 10^th of February. Much like celebrations for Mardi Gras, Carnival marks the days leading up to the Lenten season with traditional music, games and royalty. Most of all, tourists arrive to watch a fleet of flashy parade floats and various dance and musical performances in the celebration’s traditional parades or ‘ruas.’ To add to the overall pageantry, groups of participants come dressed in anything from feathered masks to full-on costumes.